Christopher Berkompas

Can Rental Listing Sites Compete with Craigslist?

by Christopher Berkompas July 28, 2010

Our recent rental listing site report underscored the fact that Craigslist commands a strong presence in the search engines when potential tenants search for rental property. This, in addition to Craigslist’s large and loyal userbase, has arguably made it the most widely used “rental” site on the web. Dave Dugdale, founder of, recently posted [...]

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Top Rental Sites – Keyword Rankings Comparison

by Christopher Berkompas May 26, 2010

My last post compared the top rental sites in the U.S. based on their rankings in Google for competitive terms. But it left me with some questions. For example, does challenge for keywords like “apartments for rent”? So as a followup, I wanted to share some competitive keyword data that didn’t make it [...]

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Top Rental Sites SEO Rankings Report

by Christopher Berkompas May 21, 2010

Search engine optimization is one of the things we’re passionate about, and periodically we like to do a deep dive and get a handle on what is happening in related industries. Recently we ran across Andrew Shotlands’s post “IYP SEO Rankings Report 2009” ranking the different internet yellow pages sites by their share of competitive [...]

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How to get actionable insights from analytics

by Christopher Berkompas April 26, 2010
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Web analytics is fraught with frustration for a lot of website owners, myself included. Tools like Google Analytics (GA) have made the data easily accessible, but that is not the same as making it understandable. Too often I feel like GA is my resident geek employee that makes for a good conversationalist at the water [...]

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